On Visual Attractiveness of Anisotropic Effect Coatings

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dc.contributor.authorFilip, Jiříen_US
dc.contributor.authorKolafová, Martinaen_US
dc.contributor.editorKlein, Reinhard and Rushmeier, Hollyen_US
dc.date.accessioned2019-09-16T09:26:30Z
dc.date.available2019-09-16T09:26:30Z
dc.date.issued2019
dc.description.abstractWith the global trend in customer preference towards achromatic car colors, color designers in coating industry strive to create novel design-critical appearances based on novel effect pigments. At microscopic scale, the pigment particles allow to create specific optical effects like sparkle under directed lighting along with a specific texture in diffuse lighting, while at a macroscopic scale they create the appearance of angle-dependent color and a strong luminance contrast. Although individual particles in effect coatings exhibit anisotropic behavior, the majority of effect coatings exhibit isotropic appearance at a macroscopic scale due to a random orientation of the particles which can be explained with the manufacturing process of the coating. This paper demonstrates an visual appearances achievable by using anisotropic effect coatings based on magnetic pigments. In a psychophysical study, we assessed visual attractiveness of these coatings on a car-like shape for different viewing angles.en_US
dc.description.sectionheadersPerception, Neural Methods, and Research Needs
dc.description.seriesinformationWorkshop on Material Appearance Modeling
dc.identifier.doi10.2312/mam.20191310
dc.identifier.isbn978-3-03868-080-2
dc.identifier.issn2309-5059
dc.identifier.pages31-34
dc.identifier.urihttps://doi.org/10.2312/mam.20191310
dc.identifier.urihttps://diglib.eg.org:443/handle/10.2312/mam20191310
dc.publisherThe Eurographics Associationen_US
dc.subject!
dc.titleOn Visual Attractiveness of Anisotropic Effect Coatingsen_US
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MAM2019: Eurographics Workshop on Material Appearance Modeling